Thirty students will this week learn from businesses and trade experts about the vital role of international trade in helping companies thrive at the first International Trade Summer School.
Launching the initiative, International Trade Secretary Dr Liam Fox MP called on the next generation of business leaders and policy makers to broaden their horizons, deepen their knowledge and prepare themselves for the exciting opportunities ahead in the global economy.
IOE&IT Director General, Lesley Batchelor OBE, will be teaching the students all about the intricacies of international marketing and marketing research.
Over the 3 days, the students will also take on an Apprentice-style export challenge. They will be tasked with creating an exporting strategy to boost sales of bicycles manufactured in Sheffield.
Opening the first International Trade Summer School, International Trade Secretary and President of the Board of Trade Dr Liam Fox MP said:
"Through the National Trade Academy Programme, my international economic department is working to energise and educate the next generation of exporters and entrepreneurs and this summer school will do just that, giving students a comprehensive and practical insight into the world of international trade.
As the UK gets ready to leave the European Union and make its own independent trade policy for the first time in 40 years, students will learn about the vast benefits that free trade brings to national economies as well as the enormous potential that a truly global Britain offers individuals and businesses across the UK."
Lord Mayor of the City of London Charles Bowman said:
"The UK has prospered as a result of strong relationships with international partners. As we edge closer to departing the European Union our global trade links will become even more vital.
Equipping students, individuals and businesses with the tools to enhance these international links is a tremendous initiative that the City of London is proud to be a part of.
I look forward to meeting delegates to discuss how we can bolster the trade of the future."
